Why Transparency is Important in Employer Branding

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Transparency matters to your employer brand. The reputation of your organization as an employer is your employer brand. The difference between an empty nest and a flow of talented candidates also depends on how strong your employer brand is. Top-tier candidates, no matter which post they’re looking to fill, want a clear understanding of your business. There are many competitive job options available. It’s the transparency of your employer brand that will influence their decision. When choosing their future employers, talented job seekers are now exercising greater discretion. The information age has not only helped consumers researching products before purchase […]

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Five simple ways to get rid of annoying recruiters once and for all

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Are you getting so many LinkedIn invites that you wish to delete your LinkedIn profile? Then I will show you five easy tricks to limit the number of invitations you receive and hide your LinkedIn profile from recruiters. Disclaimer: If you follow any of this advice, you could miss a great job opportunity (especially from me) ;), and your profile is still not going to be 100% invisible. Even if you delete your LinkedIn profile, your data is already on the internet, and there is always a possibility that recruiters will find you. Five Ways to Limit the Number of LinkedIn […]

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It’s Not About Years of Experience

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If we start reading job advertisements from various industries, we will see that employers require experience in most of these ads. We see things like “at least five-plus years’ experience,” “ten-plus years’ experience in a similar role,” etc. In some cases, it makes sense to inform a candidate how much experience is needed for the position. One year of experience is not considered sufficient in most cases, while no experience whatsoever makes finding a job for young people a real challenge. There are highly talented people out there who may be just perfect for the job you have within your […]

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How to Use the Psychology of Color in Recruitment

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You might have already learned about how typography influences readers and how people could be influenced through different content formats. But did it ever occur to you that there is a connection between colors and the reactions you can obtain from your reader, candidates or customer niche? If this isn’t an aspect you have considered so far, you have to start taking it into account when it comes to your marketing and branding strategies. You no longer have to choose certain colors for a marketing campaign, for example, just because you think they look nice, as you also have in mind the effects […]

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Here’s a Quick Way to Source Candidates on Airbnb

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Wikipedia describes Airbnb as a company that operates an online marketplace and hospitality service for people to lease or rent short-term lodging, including holiday cottages, apartments, home-stays, hostel beds, or hotel rooms, to participate in or facilitate experiences related to tourism, such as walking tours and making reservations at restaurants. In short, you can let complete strangers into your home and get money from it or be that stranger. 🙂 Is There a Way to Source a Candidate on Airbnb? I shared in my book one easy string to target data on Airbnb. All users were under the/users folder, so the string was […]

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Why Storytelling is a Powerful Tool for Recruiters

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Since the beginning of time, we’ve told stories to share ideas, events, and knowledge. Storytelling is one of the oldest ways to get people together. Back in the days when there was no TV, internet or other perks specific to our modern society, people used to gather and tell stories of what they saw, heard or experienced. Every culture has used stories as a means to connect, to inform and entertain. Things haven’t changed much, we still enjoy listening to a good story, and this fact helps when looking to retain talents and hire the people you want in your […]

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How to Influence People Through Different Content Formats

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You might have already learned about how typography influences readers and how the text, format, and font could help you to improve candidates’ responses or affect people to take some action. But did you know that the human brain reacts according to the type of content format it has to process? Most certainly, you want to give your potential candidates, and clients details about your brand appealing and attractively, and you also want to create effective marketing campaigns. In this case, it is worth knowing how the brain responds to the various types of content available out there. But it’s important first to […]

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Don’t Waste Your Time Looking For The Perfect Hire

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Most companies are in search of the ‘perfect hire’ for their open roles. It’s understandable because every company requires the ‘best fit’ employees to thrive. Top achievers are the backbone of any business. Therefore, after successfully hiring these stellar candidates, companies can then pat themselves on the back, knowing they have the best hands on deck. But the reality is far from that: the perfect hire doesn’t exist. It’s almost a myth. In reality, a company can only hire the ‘best’ that is available on the market — in a pool of interested candidates, not the best available in the industry. […]

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The Amazing Effect of “Thank You”

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Happy employees are more productive than unhappy employees. That’s a no-brainer, and we all know that. Every company tries every day to create an environment to make their employees happy. They advertise it in almost every job advert, what cool things they are offering, what amazing benefits they have, how many things they can give their potential employees just to lure them in and keep them for a longer time. However, material things are only one part of what makes employees happy. Material things are not working every time because people are looking for recognition and for their job to […]

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Truth About Innovation No One Wants To Admit

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Innovation is one of the most important concerns of each organization and its role in the development and coordination of the market is inalienable. Innovation is also an important part of the recruitment field. Recently, we have heard a lot about the rise of chatbots, AI, machine learning technologies and other technology advancements. The PR teams of various companies behind these technologies and tools are trying every day to add more to this hype about technology advancements like AI, robots, chatbots and more. But what if everything they have told us is a just a big lie, one big cover-up […]

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